Creating momentum behind the voice of the customer

Rod Netterfield

Rod believes sustainable and meaningful change is achieved when organisations invest to discover and understand their customer, placing them at the centre of redesign and transformation efforts.

Rod is committed to delivering a whole-of business approach to customer-centricity and as a Certified Customer Experience Professional (CCXP), he has extensive expertise in designing and delivering customer experience programs from ‘end-to-end’.

Rod creates focus on customer outcomes that are technically feasible, financially viable, and aligned to the organisational strategy. Over the past 15+ years, Rod has worked across a variety of mid-tier and large global organisations designing and delivering customer experience strategies and outcomes across brands, products, and services. As a versatile customer experience leader and consultant, he takes a commercial view on innovation whilst exploring practical ways to complement or extend strategies to bring in new sources of growth or revenue.

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